Business Management Customer Journey Map VOC Voice of the Customer 
ClearAction
JANUARY 6, 2021
3) Stop calling customer experience management “customer experience” This is success-limiting because it mixes apples and oranges. Customer experience is something that occurs in customers’ perceptions. 10) Start seeing your customer experience index as a lagging indicator.
ClearAction
MARCH 23, 2015
Governance doesn’t get much airtime in customer experience management conversations and writings. It's not as exciting and it's harder to wrap your mind around than customer engagement and VoC (voice-of-the-customer) and CX (customer experience) technologies. Just what is it, anyway?
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