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21 Tips for 2021 Customer Experience Excellence

ClearAction

JANUARY 6, 2021

3) Stop calling customer experience management “customer experience” This is success-limiting because it mixes apples and oranges. Customer experience is something that occurs in customers’ perceptions. 13) Stop obsessing about customer journey maps.

Customer Experience 77
Customer Experience Net Promoter Score VOC Key Driver Analysis 77
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Customer Experience Governance: Do This, Not That

ClearAction

MARCH 23, 2015

Governance doesn’t get much airtime in customer experience management conversations and writings. It's not as exciting and it's harder to wrap your mind around than customer engagement and VoC (voice-of-the-customer) and CX (customer experience) technologies. Just what is it, anyway?

Government 86
Government Customer Experience CXM VOC 86
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