Experience Investigators

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Understanding Customer Experience Management (CEM) Let’s start at the beginning.

Net Promoter Score 94

Net Promoter Score CEM CX Customer Experience 94

Beyond Philosophy

FEBRUARY 5, 2015

Some, through culture, discipline, and purpose have succeeded in creating consistent, positive experiences which are appealing to customers and which customers consider worthy of passing along through informal conversation and recommendation. All employees have the responsibility of providing customer value.

CEM 156

CEM Customer Experience B2C Customer Loyalty 156

Beyond Philosophy

MARCH 10, 2015

The strategy above works great for most businesses to business and business to customer relationships. Most of all, it offers an opportunity for your customer to decide what to do and strengthens the relationship between you…most of the time anyway. Elton John said, “Sorry Seems to Be the Hardest Word.”

CEM 142

CEM Customer Retention Customer Experience Management Customer Relationship 142

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? In essence, customer experience is what makes the world go around! Lynn Hunsaker.

CRM 66

CRM Non-Profits CEM Net Promoter Score 66

Beyond Philosophy

MARCH 16, 2015

My concern is the focus on improving the Customer Experience is in danger of heading the same way as Customer Relationship Management (CRM), into failure if it’s not careful. Let’s make sure we work together to avoid them for the benefit of the Customer. Customers deserve better.

CEM 122

CEM CX CRM Customer Experience Management 122

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? In essence, customer experience is what makes the world go around! Lynn Hunsaker.

CRM 59

CRM Non-Profits CEM Net Promoter Score 59

Lumoa

APRIL 7, 2022

The NPS system was created by Fred Reichheld and his team at Bain & Company and Satmetrix Systems in 2003 to help companies improve their marketing strategies to better serve customers’ needs with real, verifiable data that they could analyze and act on. Second, focus on increasing customer loyalty.

NPS 83

NPS Net Promoter Score CEM Customer Satisfaction 83