Customer Experience Transformation to win “Sports Event of the Year”, With Lynn LaRocca – CB52
Customer Bliss
MAY 23, 2017
In 2015, Sports Business Journal called The Belmont Stakes “The Sporting Event Of The Year.” Lynn also oversees a lot in her role: marketing, event planning, social media, hospitality and group sales, owner relations, media relations, and more. Under her leadership, they turned it into a three-day festival.
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