Remove Customer Acquisition Remove Customer Expectations Remove Customer Relationship Management Remove Technology
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What is customer relationship management?

Intercom, Inc.

Customer relationship management (CRM) is a strategy and methodology that revolves around using data and feedback to build authentic, meaningful relationships with prospects and customers, keeping them connected and loyal to your company. This process is called customer relationship marketing.

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Books on Customer Growth That Are a Must Read

VOZIQ

Based on surveys and interviews with more than 100,000 respondents, it becomes clear that fans have the highest customer value and therefore contribute significantly to the economic success of a company. This book delves into the importance of customer satisfaction and loyalty in building a successful business.

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Customer Success: The Definitive Guide to Customer-centric Growth 2020

SixteenVentures

Customer Success has its roots in the Software-as-a-Service (SaaS) world and my original definition was very much SaaS-centric. But since then, companies that are not SaaS, or even technology companies at all, have recognized the transformative power of Customer Success and embraced it as their new operating model.

Start-ups 136
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Why Cheaping Out on Tech Support is Hurting Your Business

Helpt

Unfortunately, human cloning technology is both morally ambiguous and far away from commercial use. So what happens is, business leaders eventually need to trust others to handle their customer support tickets. Why spend so much money trying to acquire customers if you aren’t willing to keep them?