Remove Customer Feedback Remove Customer Survey Remove Mystery Shopper Remove Start-ups
article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

I get what he wants, but this is NOT how to do a survey. Essentially, my rep is pushing for the answers he wants his higher ups to see. Since I frequently negotiate with my rep, I have nothing to gain by taking this survey truthfully. Why ask your customers to take surveys if the data you collect fails to capture the facts?

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

I get what he wants, but this is NOT how to do a survey. Essentially, my rep is pushing for the answers he wants his higher ups to see. Since I frequently negotiate with my rep, I have nothing to gain by taking this survey truthfully. Why ask your customers to take surveys if the data you collect fails to capture the facts?