article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

They would put a kibosh on leading questions and never bug customers with irrelevant or rote inquiries. Toward this end, I have compiled some of the checks we use to vet the customer feedback programs that we manage for our clients. assumes the customer was somewhat satisfied. Double-Barreled Questions.

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

They would put a kibosh on leading questions and never bug customers with irrelevant or rote inquiries. Toward this end, I have compiled some of the checks we use to vet the customer feedback programs that we manage for our clients. assumes the customer was somewhat satisfied. Double-Barreled Questions.