Customer Relationship Education Structured Data Touchpoint 
Zendesk
FEBRUARY 10, 2022
What is customer experience optimization? Customer experience optimization is the process of gaining a deep understanding of your customers and enhancing the customer journey across all touchpoints. In short, it’s adopting a customer-centric mentality. Set up tools for collecting customer data.
Lumoa
FEBRUARY 9, 2023
It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. The journey includes all the touch points and engagements that an individual has with a brand.
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