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Social insights from the Olympics: inspirational tradition and modern innovation

Sprinklr

Today, Japan will play host to over 11,326 athletes from 206 National Olympic Committees involved at the Games. Even without spectators in the indoor stadiums, the buzz on digital channels is exponentially increasing, as millions of superfans like me cheer on their nation’s athletes on their favorite social media platforms.

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Tokyo 2020: Your Olympic guide to social gold

Sprinklr

And, maybe, their achievement is so spectacular, it becomes a viral moment of “social gold” as well. Some self-professed Olympic Games super fans at Sprinklr spun up these real-time Listening Dashboards to help you track the digital conversations around the games as they happen — a virtual front row seat.

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