article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

According to Finance Digest , 95% of customer interactions will be managed with AI by 2025. It involves creating customer touchpoints, analyzing customer feedback and data , and leveraging customer insights to build customer-centric products/services. upselling to the most loyal customers) Process changes (e.g.

article thumbnail

6 Ways to Improve Omnichannel Customer Experience

Lumoa

In fact, several companies, ranging from media to finance, are already investing in an omnichannel customer experience to boost their sales and revenue. Omnichannel marketing customer experience is a strategy that integrates all marketing touchpoints – both offline and online – to create a seamless customer journey.