Delivering Unique, Attractive (Even Branded) Customer Experience Lagniappe: Any Company Can Do This
Beyond Philosophy
JUNE 7, 2016
In the Merriam-Webster page defining lagniappe, here’s the description it received: “We picked up one excellent word, wrote Mark Twain in Life on the Mississippi (1883), “a word worth traveling to New Orleans to get; a nice limber, expressive, handy word -‘lagniappe’…. It is Spanish, so they said.” Be distinctive.
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