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Harnessing the Power of Generative AI in CRM

SugarCRM

Today’s CRM tools have been infused with predictive analytics and machine learning capabilities. For example, when a customer’s invoice is overdue, your CRM can be programmed to automatically send a reminder to the customer. Read our 2024 State of CRM Report ! Generative CRM: What Is It?

CRM 26
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From Reactive to Proactive: How Organizations are Using AI-Infused CRM to Level-Up CX

SugarCRM

One perfect example of leveraging CRM systems is running analytics on invoice information in your ERP tool to help predict and offer your sales and marketing teams actionable insights. That information can be used to spot purchase patterns or make recommendations using AI paired with analytics.

CRM 26
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Unlocking Business Growth with a Robust CRM: Insights from the SugarCRM’s Connected Conference

SugarCRM

Once again, everything comes down to having a robust CRM equipped with predictive analytics that not only can analyze vast amounts of data but also offers easy access to data at an organizational level. Or, the financial department needs easy access to notes of verbal agreements that can be translated into invoices, and so forth.