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Customer Perception: The Complete Guide

Fonolo

Hospitality firms (think Disney or Ritz-Carlton) are masters at turning mundane customer service encounters into memorable experiences that nurture customer loyalty. And if you want your employees to help you improve customer perception of your brand, you have to start with them. Inconsistency will breed distrust.

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When Will Mobile Marketing Break Out?

1 to 1

For instance, according to the 2015 State of Marketing study conducted by Salesforce which canvassed more than 5,000 global marketers, mobile marketing is just the fifth fast growing area where marketing spending will increase this year, behind social media advertising, marketing, and engagement.

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How to Find the Best CRM for Business Success

SugarCRM

You don’t have to spend a lot of money marketing your business, but you need to deliver excellent customer service and customer experience. That’s why customer relationship management (CRM) software is essential for success. Although marketing is important, it’s also time-consuming.

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