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How brands can navigate the changing digital landscape

Qualtrics

In this podcast, she shares best practices for how brands can adapt their digital CX programs to meet the evolving needs of today's digital-first consumer. From a consumer standpoint, it's everything from virtual events to delivered groceries to remote healthcare. How are brands responding to these shifts? Read full transcript.

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Delivering impactful virtual events in the ‘new normal’

Qualtrics

Steve Gustavson, Chief Creative Director from Adobe shares insights from how Adobe transformed their 20,000 in-person marketing summit in Las Vegas to a 100% virtual event and how brands can prepare for virtual events in the “new normal.” How did you ensure digital best practice when everyone was presenting remotely?