Remove Business Growth Remove Close the Loop Remove CXM Remove Voice of the Customer
article thumbnail

Value Chain Solution to VoC ROI

ClearAction

Voice-of-the-customer (VoC) ROI can be elusive unless you’re adamantly driving customer experience transformation. You can easily see its power in a customer experience journey map: nothing is an island — everything has a sequence and a series of connections that build upon one another. What is a value chain?

VOC 48
article thumbnail

2020 Customer Experience: 20 Wishes

ClearAction

Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc. CXM must reflect CX holistically; otherwise it’s a misnomer. 18) Use CJM, UX, DX, CRM, etc.

CXM 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

2020s Customer Value: 20 Wishes

ClearAction

Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc. CXM must reflect CX holistically; otherwise it’s a misnomer. 18) Use CJM, UX, DX, CRM, etc.

CXM 90
article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Customer-Centricity Customer centricity refers to customer-oriented culture in the company. The essentials include the shared targets, shared understanding, and the voice of the customer program implemented across the organization. How a CSAT survey can look like. Image by Retently.