SurveySensum

MARCH 6, 2024

Customer Acquisition Cost (CAC) Roping in customers to your website is a whole journey in itself. The entire cost incurred for getting people interested enough to finally end up making a purchase is defined as the customer acquisition cost (CAC).

E-commerce 52

E-commerce Customer Acquisition Social Media Sales 52

SurveySensum

JULY 10, 2023

This is how Starbucks prioritizes its customers and consistently delivers exceptional retail customer service – showing how by creating a positive customer experience you can foster trust, cultivate customer loyalty , and set your business apart. Before that, What is Customer Service in Retail?

Retail 52

Retail Customer Service E-commerce Social Media 52

SurveySensum

JULY 10, 2023

This is how Starbucks prioritizes its customers and consistently delivers exceptional retail customer service – showing how by creating a positive customer experience you can foster trust, cultivate customer loyalty , and set your business apart. Before that, What is Customer Service in Retail?

Retail 40

Retail Customer Service E-commerce Social Media 40

SurveySensum

SEPTEMBER 8, 2023

NPS drives revenue growth: In 2005, the London School of Economics conducted a study on customer advocacy as business growth. In the study, they found that an increase of the NPS score by 7 points equates to a 1% growth in revenue. Now we know that NPS has a significant impact on revenue and business growth.

NPS 52

NPS Social Media Customer Satisfaction Customer Loyalty 52

SurveySensum

SEPTEMBER 21, 2023

Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Unfortunately, the campaign only yielded two customers, generating a total of $50 in business. So why not strengthen customer relationships with personalization? Real-Life Example: Apple Inc.

Customer Retention 52

Customer Retention Non-Profits Social Media Gaming 52

SurveySensum

OCTOBER 26, 2023

When customers are loyal, they not only come back for repeat business but can also become brand advocates, bringing in new customers through positive word-of-mouth. Customer loyalty helps in establishing a solid customer base, increasing customer lifetime value, and reducing customer acquisition costs.

Customer Satisfaction 52

Customer Satisfaction Net Promoter Score Social Media Customer Loyalty 52

SurveySensum

JULY 13, 2023

Yet only 49% of the customers said that they had positive customer experiences with companies. Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. Frustrated, the customer abandoned the cart and left your store.

Retail 52

Retail Customer Experience Touchpoint Social Media 52