ClearAction

JANUARY 20, 2020

CX is cumulative, encompassing pre-sale and post-sale. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc. CXM must reflect CX holistically; otherwise it’s a misnomer.

CXM 120

CXM Customer Experience Non-Profits Close the Loop 120

ClearAction

JANUARY 20, 2020

CX is cumulative, encompassing pre-sale and post-sale. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc. CXM must reflect CX holistically; otherwise it’s a misnomer.

CXM 90

CXM Non-Profits Close the Loop CX 90

Sprinklr

AUGUST 24, 2021

It is a powerful tactic which, if done well using the right technology, can empower sales teams to leverage social media to grow their networks, raise awareness, find prospective clients, nurture business relationships, and generate business leads. It is here to stay, and it will be vital for business growth and success.

Social Media 111

Social Media Social Listening CXM Compliance 111

ClearAction

OCTOBER 1, 2018

That’s exciting, yet the future of customer experience management (CXM) is calling out for significant shifts beyond the trends and forces in technology, socio-economics and competitive environments. Here’s why: CXM Status Quo. Clearly, the CXM status quo is likely necessary but certainly insufficient.

CXM 63

CXM VOC Customer Experience Artificial Intelligence 63

ClearAction

JULY 21, 2016

Beyond that, consider the silos of various components of customer experience management (CXM). Answers to “What is the level of coordination across B2B CXM practices?” Stronger business results were typical among companies with quarterly meetings, dotted line reporting, or single department. See the full B2B CXM series.

Voice of the Customer 54

Voice of the Customer B2B CXM VOC 54

Aquire

AUGUST 9, 2021

The end goal is to create sales growth and improve customer retention. The “The State of CCM-to-CXM Transformation” report, breaks down this journey into three specific parts: CCM is led by IT departments. Business growth is achieved through focusing on CX, placing customer needs at the forefront.

Social Media 98

Social Media Omnichannel CXM CRM 98

Sprinklr

JUNE 25, 2021

That led her to take on a variety of administrative roles—including at Sprinklr, the leader in unified customer experience management (Unified-CXM) software. I loved the idea of working with the VP of Sales, VP of Strategic Operations, and the VP of Business Development. I loved the fast-paced environment. He looked like me.

Artificial Intelligence 78

Artificial Intelligence CXM Start-ups Education 78