PeopleMetrics

MARCH 1, 2017

If you’ve been keeping up with this series, you're familiar with the idea of gathering continuous customer feedback. Traditionally, customer satisfaction surveys have focused on collecting aggregate data. But as customers have become more aware and their expectations have risen, this “open-loop” system falls short.

Customer Feedback 99

Customer Feedback Close the Loop Voice of the Customer Case Management 99

Qualtrics

JULY 18, 2019

But there’s an important follow-on step: close the loop with customers. What does it mean to “close the loop” with customers? Closing the loop with customers is about getting back to the customer after they’ve given you some feedback. Why is it important to close the loop?

Close the Loop 49

Close the Loop Government Customer Feedback Construction 49

Qualtrics

JULY 15, 2019

It also gives you the data to link customer experience to value in order to prioritize future business initiatives. There are two popular methods for measuring customer experience: Net Promoter Score (NPS) and Customer Satisfaction (CSAT). NPS measures how likely a customer is to recommend your company to someone else.

Net Promoter Score 41

Net Promoter Score Customer Service Close the Loop Social Media 41