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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). Indeed, CEM encompasses all of these practices, and more. Lynn Hunsaker.

CRM 66
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4 Ways to Gain Customers’ Trust in Data Security

Beyond Philosophy

At the same time that concerns about the safety of our data exist, we see great new applications of data mining that make our lives better. With the introduction of data mining into so many experiences, the issue of data security becomes an important aspect of your Customer Experience design.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). Indeed, CEM encompasses all of these practices, and more. Lynn Hunsaker.

CRM 59