Remove Contact Center Remove Customer Retention Remove Structured Data Remove Unstructured Data
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6 Reasons Why Unstructured Data Is Key to an Effective Retention Program

VOZIQ

According to Gartner, as much as 80% of business information is in unstructured form. This information includes customer data captured from contact center agent notes, surveys, emails, chats, and web forms. Not only is this a limitation, but the foundation of a myopic retention roadmap. So, delay no more!

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Why Measuring Churn Risk across Customer Lifecycle Is Critical for Recurring Revenue Businesses

VOZIQ

However, the problem is that many of these mechanisms are centered around end-of-term churn risk, which is reactive in nature for the most part. Considering limited to no insight into the churn cause at that stage, you may try to retain a canceling customer with expensive offers. This approach neglects customer lifetime value.

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Why Measuring Churn Risk across Customer Lifecycle Is Critical for Recurring Revenue Businesses

VOZIQ

However, the problem is that many of these mechanisms are centered around end-of-term churn risk, which is reactive in nature for the most part. Considering limited to no insight into the churn cause at that stage, you may try to retain a canceling customer with expensive offers. This approach neglects customer lifetime value.