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Better Together: IoT and CRM for the Manufacturing Industry

SugarCRM

IoT and CRM: Better Together IoT is the connection of devices via the internet, while CRM is the collection of customer data through data mining with the purpose of providing useful insight into customer behavior for marketing and sales purposes.

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Mastering Sales ROI in Manufacturing: Navigating Through a Sea of Data with Strategic Analytics and Reporting

SugarCRM

Welcome back to our series’ fourth and last part: Mastering Sales ROI in Manufacturing: A SugarCRM Guide. SugarPredict , for example, taps vast external data sources to analyze factors your data doesn’t cover—and makes predictions that enable businesses to make better decisions and focus on the highest priority sales activities.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Lynn Hunsaker. Originally published on CustomerThink.

CRM 66
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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Lynn Hunsaker. Originally published on CustomerThink.

CRM 59
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Outbound Call Center Tips & Best Practices

Callminer

“A good outbound sales script contains a strong connecting statement. ” – Grace Sweeney, 5 Outbound Sales Scripts You Can Adjust on the Fly , Copper; Twitter: @copperinc. ” – Tamara Scott, 5 Outbound Sales Strategies to Increase Revenue , TechnologyAdvice; Twitter: @Technology_Adv. Aim to connect.

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Call Center Software: How to Choose the Best Software (Tips & Best Practices)

Callminer

Predictive Dialer: An automated calling system, typically used for sales. Make sure any call center software you consider is capable of integrating with your CRM, social networking tools, helpdesk software and even marketing tools. These details allow for training reps and improving call center performance. Be mindful of integrations.

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The Future of Marketing: Automation and Predictive Analytics

SugarCRM

By combining techniques from data mining, statistics and machine learning, marketing automation platforms—such as our very own Sugar Market—allow organizations to parse and find meaning in large amounts of customer data. There are literally thousands of buying signals outside of what you’d normally track in a typical CRM.