ClearAction

OCTOBER 16, 2019

Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.” Creating & keeping a customer (i.e. customer-centric management) is guided by customer lifetime value.

Customer Experience 59

Customer Experience Net Promoter Score Predictive Analytics Customer Acquisition 59

SixteenVentures

DECEMBER 31, 2019

The Definition of Customer Success. Customer Success Management Defined. Customer Success-driven Growth Defined. How to Develop a Customer Success Strategy. What Customer Success is NOT. True Customer Relationship Management. Evolving Customer Success Catalyst. Customer Success as a Purpose.

Start-ups 136

Start-ups Sales NPS Non-Profits 136

Intercom, Inc.

MARCH 29, 2022

It’s increasingly becoming the backbone of all customer communications throughout the customer journey; across sales, marketing, and support. The rules and the regulations regarding consent of data sharing, regarding the legality of data holding, have torn up so many of the marketing playbooks out there.

Start-ups 118

Start-ups Innovation Sales NPS 118