Lumoa

FEBRUARY 28, 2023

The most common method companies use to collect feedback at scale are surveys, including: Customer Satisfaction surveys ( CSAT ) Net Promoter Score surveys ( NPS ) Customer Effort Score surveys ( CES ) Deploying surveys is a foundational part of gathering customer feedback.

Customer Feedback 83

Customer Feedback Close the Loop Net Promoter Score Actionable Insights 83

C3Centricity

JULY 27, 2021

I have been fortunate to have managed over 250 voice of the customer projects in B2B over the last four decades, with over 50 engagements on customer satisfaction and loyalty. During this time, I have seen some great successes and some tragic failures in trying to make customers Raving Fans.

B2C 71

B2C Customer Acquisition B2B Customer Satisfaction 71

Experience Investigators

FEBRUARY 1, 2022

They no longer have interactions with them, and rely on others like account managers, frontline employees and customer service teams to provide those one-on-one interactions. Customer-focused organizations prioritize keeping customers close. It’s literally a win/win.

Customer Experience 136

Customer Experience CXM Net Promoter Score Customer Experience Management 136

Intercom

FEBRUARY 15, 2023

Low customer satisfaction ratings can lead to churn and revenue loss, while high customer satisfaction ratings are linked to retention, loyalty, improved customer acquisition, and increased profits. There are lots of ways to measure customer satisfaction. What is a customer satisfaction survey?

Customer Satisfaction 52

Customer Satisfaction Net Promoter Score E-commerce NPS 52

Qualtrics

SEPTEMBER 23, 2019

Foundational voice-of-the-customer (VoC) programs focus on “crawling”, and once you start to “walk” that executive/leader engagement is critical. This can include: Increased customer retention. Greater customer acquisition. When this happens, customers feel like their voice matters.

Net Promoter Score 20

Net Promoter Score CX VOE VOC 20

SurveySensum

DECEMBER 28, 2020

But, they were struggling a lot in retaining those customers! The most common reason behind their failure was – they were not making any use of the voice of the customer data. . What is the Voice of the Customer? What is my overall NPS score?’ ‘Are Are my customers loyal enough?’ ‘How

VOC 98

VOC B2C Social Media Voice of the Customer 98

Intercom, Inc.

MARCH 29, 2022

It’s increasingly becoming the backbone of all customer communications throughout the customer journey; across sales, marketing, and support. The first-party data that you collect can be used across the Intercom platform in really powerful ways to help build lasting relationships with your customers”. Paul Adams: Cool.

Start-ups 118

Start-ups Sales Innovation NPS 118