Remove Customer Experience Remove Double-Barreled Question Remove Net Promoter Score Remove Text Analytics
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List of the 20 MOST Common Survey Flaws

InteractionMetrics

Both tone (when done over the phone) and content are used to push customers toward particular answers. assumes the customer was somewhat satisfied. Double-Barreled Questions. These questions ask two things at once, so it’s unclear which question the customer is answering. Non-parallel Scales.

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

Both tone (when done over the phone) and content are used to push customers toward particular answers. assumes the customer was somewhat satisfied. Double-Barreled Questions. These questions ask two things at once, so it’s unclear which question the customer is answering. Non-parallel Scales.