Customer Experience Net Promoter Score Structured Data Unstructured Data 
Lumoa
FEBRUARY 16, 2023
A voice of the customer (VoC) is the process of gathering customer feedback to discover what they need, want, and expect from you. The goal is to better understand your customers, earn their trust, and improve customer experience. Thanks to the Internet, customer feedback has never been so accessible.
Zendesk
FEBRUARY 10, 2022
When it comes to optimizing the customer experience (CX) , your work is never really done. Customers who describe a company’s CX as “good” are 37% more likely to recommend it to others. While providing flawless customer experiences is a tall order, companies can set themselves apart by continually refining their CX.
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