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CEO’s Guide to Growth Through Ease of Business & Ease of Work

ClearAction

Customer experience managers should track their own progress in driving the metrics preceding this: facilitation, involvement, levers. Accurate customer loyalty correlation analysis (aka key driver analysis), Pareto analysis of related customer comments, and root cause analysis (aka 5 why’s) will zero-in where teams should focus.

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Are you making this critical connection with your customers to strengthen relationships and drive loyalty?

Waypoint Group

then your customer feedback program ought to go well beyond just measuring Net Promoter Score (NPS) / customer sentiment and instead be oriented to capture the voice-of-customer. Just because something scores low doesn’t mean that an improvement there will drive the biggest bang-for-the-buck.