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The 5 Rules for Designing a Great Digital Experience

Beyond Philosophy

” Analyze how customers really behave. Design your experience to anticipate your customers’ needs. Humanize technology. Around 18 months ago, I had a podcast about analyzing customers’ facial expressions during experiences. Rule #5: Humanize technology. Design in a digital “nudge.”

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5 Simple Ways to Conquer “Closed Loop” Feedback

Qualtrics

When and where you close the loop should be based on the customer, the channel where you received the feedback, and what makes sense for your business. Use technology. Don’t underestimate the power of a one-on-one conversation with a customer as a follow-up to feedback. Free Customer Satisfaction Survey Template.