Zendesk
JUNE 3, 2022
Having spent several years himself making calls, conducting demos, and nurturing leads, Schuck knows that having a tight product-market fit is essential when doing direct marketing and sales. Follow the customer thread to the why, and then the “what else.” Expand with current customers, not only net-new ones.
Customer Bliss
AUGUST 3, 2018
“A very small increase in customer retention can yield a huge impact on profitability.” How Net Promoter Companies Thrive in a Customer-Driven World. Rob Markey is a partner at Bain & Company and leads the customer strategy and marketing practice.
Zendesk
FEBRUARY 14, 2022
The word transformation is synonymous with change, so whether you’re working in a call center or directing marketing efforts, getting comfortable with doing things differently comes with the territory. Remember, customer expectations are always evolving, so “this is how we’ve always done it” won’t pass muster.
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