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List of the 20 MOST Common Survey Flaws

InteractionMetrics

I get what he wants, but this is NOT how to do a survey. Essentially, my rep is pushing for the answers he wants his higher ups to see. Since I frequently negotiate with my rep, I have nothing to gain by taking this survey truthfully. Or is it for the company to measure the quality of their customer service?

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

I get what he wants, but this is NOT how to do a survey. Essentially, my rep is pushing for the answers he wants his higher ups to see. Since I frequently negotiate with my rep, I have nothing to gain by taking this survey truthfully. Or is it for the company to measure the quality of their customer service?

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Addressing metrics gaps between bot-led and human-led service

Comm100

The decision to take on chatbot customer service is an exciting one for companies. As Forrester notes in their 2016 report, How Analytics Drives Customer Life-Cycle Management , “Every customer interaction leaves a trail of customer data waiting to be analyzed.” Customer Service KPIs for Agents and Bots.

article thumbnail

Addressing metrics gaps between bot-led and human-led service

Comm100

The decision to take on chatbot customer service is an exciting one for companies. As Forrester notes in their 2016 report, How Analytics Drives Customer Life-Cycle Management , “Every customer interaction leaves a trail of customer data waiting to be analyzed.” Customer Service KPIs for Agents and Bots.