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Customer Experience Strategy: Paradigm Shift!

InteractionMetrics

Companies seem inordinately invested in their customer experience (CX) strategy. They send surveys, analyze touchpoints, and build out customer personas. But an alarming paradox has emerged: Customers are more dissatisfied than ever. The Usual Definition of Customer Experience Many companies, such as Zendesk, Oracle, etc.,

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What is Voice of the Customer? 25 Experts Give Best Practices

Callminer

While the cost of in-person interviews is the highest among all forms of interview, it is still considered to be the most useful form for building trusting customer relationships. Hospitality isn’t just about providing what a customer (guest) asks for. Analyze your customer feedback data and scrutinize it. “A

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Want to Improve the Patient Experience? Stop Sending Bad Surveys

InteractionMetrics

Modern companies should streamline their customer feedback and link customer information to their surveys. The thing about these everything else touchpoints is that they’re not ‘surveyable’. Most importantly, mystery shopping enables you to compare how competitors handle similar scenarios.

article thumbnail

Want to Improve the Patient Experience? Stop Sending Bad Surveys

InteractionMetrics

Modern companies should streamline their customer feedback and link customer information to their surveys. The thing about these everything else touchpoints is that they’re not ‘surveyable’. Most importantly, mystery shopping enables you to compare how competitors handle similar scenarios.