C3Centricity

JULY 27, 2021

I have been fortunate to have managed over 250 voice of the customer projects in B2B over the last four decades, with over 50 engagements on customer satisfaction and loyalty. During this time, I have seen some great successes and some tragic failures in trying to make customers Raving Fans.

B2C 71

B2C Customer Acquisition B2B Customer Satisfaction 71

SurveySensum

DECEMBER 28, 2020

But, they were struggling a lot in retaining those customers! The most common reason behind their failure was – they were not making any use of the voice of the customer data. . What is the Voice of the Customer? What is my overall NPS score?’ ‘Are So, let’s jump right into it! How to capture VOC data?

VOC 98

VOC B2C Social Media Voice of the Customer 98

Intercom, Inc.

MARCH 29, 2022

It’s increasingly becoming the backbone of all customer communications throughout the customer journey; across sales, marketing, and support. into B2B software. The responses to the survey questions are written directly to the customer profile, which can then automatically trigger workflows anywhere.

Start-ups 118

Start-ups Innovation Sales NPS 118