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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

But machine learning technologies can also help you to move from diagnostic to predictive analytics: if I fix this issue in my customer experience, how much will my churn decrease? By the way, did you know that Lumoa’s analytics is powered by AI? The situation when B2B CX was very distant from B2C CX has been rapidly changing.

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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

Shep Hyken

With these questions and thoughts in the back of my mind, I decided to turn to our data of research with many organizations and calculate the value of customer emotional attachment compared to the typical customer journey map touchpoints.

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How AI and GenAI Are Shaking the Status Quo in Customer Experience (CX)

ECXO

It’s being embedded into workflows and customer touchpoints. Predictive analytics are being used to anticipate customer needs, identify likely issues and and work out what comes next. Experiences reflective of past interactions, and rooted in future relevance, across all touchpoints. There’s so much to think about here.

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Customer Experience Strategy: An A to Z Glossary

Lumoa

Actionability Actionability is the result of analytics leading to concrete decisions and changes and actions within the company. But machine learning technologies can also help you to move from diagnostic to predictive analytics: if I fix this issue in my customer experience, how much will my churn decrease? So let’s start!

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Unlock Business Value with AI: Operationalizing AI with CX

Execs In The Know

AI is being used in both B2B & B2C industries for a wide range of purposes in differing ways. You can optimize touchpoints for increased satisfaction and efficiency by identifying places where AI can improve interactions, expedite procedures, and create a seamless customer experience.

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A to Z Guide to Customer Experience Definitions and Terms

Lumoa

Actionability Actionability is the result of analytics leading to concrete decisions and changes and actions within the company. But machine learning technologies can also help you to move from diagnostic to predictive analytics: if I fix this issue in my customer experience, how much will my churn decrease? So let’s start!

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Customer-Centric Marketing: Step-Up Performance

ClearAction

Half of B2C companies and a third of B2B companies have a dedicated customer experience budget. Don’t assume that Marketing’s ownership of things like market intelligence, predictive analytics, digital, retention, loyalty and CRM qualifies this department to achieve your enterprise customer experience goals.