Intercom, Inc.

MAY 27, 2019

In fact, right now you are reading this blog post in English. Moreover, it is pretty damn hard even after a year. For me, even the process of writing this blog post is an act of translation and immersion. The stakes are much higher again if you want to challenge yourself by working in an English-speaking country.

Start-ups 197

Start-ups 197

Intercom, Inc.

SEPTEMBER 5, 2019

Every now and then, people pitch me on various products; I received a pitch today for the Superhuman of blogging. And then there’s actual task time, which is: when I’m writing an email, the thing that actually takes me time is thinking about what I want to say. Paul: Yeah, exactly.

Start-ups 138

Start-ups Engineering Sales Innovation 138

Intercom, Inc.

DECEMBER 20, 2018

It’s really hard to see a great idea or a strategy or a tactic when you’re so deep into the one to one conversation with a potential customer. Damn Amazon and their clever marketing!” But on the flip side, it’s really hard to weed out the spammy messages. No one’s stupid. ” They know that.

Sales 151

Sales Start-ups E-commerce Non-Profits 151

Intercom, Inc.

APRIL 16, 2018

The nature of marketing at a software company is that it’s easy to have a highly data-driven view of everything you do, and overlook hard to measure things like building a brand. Which means they’re pretty damn important. “To A good way to start is by writing down a list of attributes of your company’s voice in a way that feels human.

Start-ups 224

Start-ups Touchpoint Innovation Sales 224