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SugarConnected on Tour 2022: Building a Customer-Centric Culture—One Stop at a Time

SugarCRM

He also regularly writes for Forbes and is the mind behind top Customer Experience (CX) books “Punk CX” and “How to Wow.” Adrian touched on two main areas in his keynote: why improving CX is urgent and top priorities leaders can take on to create a customer-centric environment.

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Understanding and Improving Customer Experience

SugarCRM

Using Hint , Sugar Sell can eliminate manual data entry and gather information from social media accounts, news sources, and more, to offer deeper customer and prospect insights to your sales representatives. Marketing brings a big contribution to enforcing better company-wide CX. Sugar Market.