How to Gain Leadership Buy-In for VoC. HINT: Show Them The $$$
PeopleMetrics
AUGUST 7, 2019
In turn, the best way to secure executive sponsorship in VoC is to demonstrate that improving the customer experience pays big returns. If you are leading a customer experience (CX) team, begin by gathering statistics and public information about companies that have invested in the customer experience and seen a return on that investment.
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