Intercom, Inc.

JUNE 14, 2022

Customer relationship management (CRM) is a strategy and methodology that revolves around using data and feedback to build authentic, meaningful relationships with prospects and customers, keeping them connected and loyal to your company. This process is called customer relationship marketing.

Customer Relationship Management 118

Customer Relationship Management Customer Relationship CRM Social Media 118

Zendesk

SEPTEMBER 23, 2021

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. But since the onset of COVID-19, brands have actually been acquiring new customers more cost-effectively. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses.

Customer Acquisition 97

Customer Acquisition CRM Sales Social Media 97

Win the Customer

SEPTEMBER 8, 2023

When customers have a memorable and satisfying experience with your brand, they’re more likely to become loyal advocates, helping your startup gain traction and grow. Reducing Customer Churn Startups can’t afford to lose customers.

CX 59

CX Social Media Touchpoint Customer Acquisition 59

SixteenVentures

DECEMBER 31, 2019

Customer Success has its roots in the Software-as-a-Service (SaaS) world and my original definition was very much SaaS-centric. But since then, companies that are not SaaS, or even technology companies at all, have recognized the transformative power of Customer Success and embraced it as their new operating model.

Start-ups 136

Start-ups Sales NPS Non-Profits 136

ClearAction

SEPTEMBER 28, 2015

Marketing Operations value goes well beyond automation, tech stacks, attribution and cost of customer acquisition. Agile marketing is a favorite technique used by the Optimizer, where rapid iteration of a process, with customer feedback, allows improvements toward optimizing it. 4) The Optimizer. Marketing Click To Tweet.

Customer Acquisition 62

Customer Acquisition Predictive Analytics Government Customer Relationship Management 62

Qualtrics

OCTOBER 28, 2020

It is the information that is gained from gathering and analyzing this customer data, available in one customer intelligence platform. This includes data across: all touch-points end-to-end on the customer journey. all consumer data technology platforms. The 5 steps to master customer intelligence. Customer value.

Social Media 34

Social Media Sentiment Analysis Close the Loop Engineering 34