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Customer Perception: The Complete Guide

Fonolo

The perception of quality will vary from customer to customer. The key is determining which factors your target customer base perceives as the most important. Remember that the customer experience doesn't end when you make the sale. Marketing allows you to influence how non-customers perceive your company too.

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Customer service plan template, tips + how-to guide

Zendesk

The plan gives your business a blueprint to achieve your customer service goals. It also empowers customer service reps with the information they need to provide an exceptional customer experience (CX). Simply put, a customer service plan serves as a roadmap for streamlining and strengthening customer support.

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Customer feedback management guide: Best practices + tools

Zendesk

This results in happier customers and a higher Net Promoter Score® (NPS). Types of customer feedback. Indirect feedback is just as important to monitor as direct feedback—unhappy customers may not bother to give their opinion directly. Customer feedback management examples.

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What Is Customer Happiness + 11 Ways to Inspire It

Help Scout

Customer happiness is the level of loyalty and satisfaction that your customers experience after engaging with your product or team. It’s the feeling that comes from your customers having their needs met regularly, at the right time, in the right way. Both your product and your customer experience will be better for it.