Beyond Philosophy

JANUARY 4, 2022

How do you build a long-term relationship with customers? Tina works for an engineering company in Australia and recently joined the New Zealand office. Tina’s key focus is on Customer Experience and development, and she wants her team to change their transactional approach to customer strategy.

Customer Relationship 88

Customer Relationship Engineering Net Promoter Score Hospitality 88

DMG Consulting

AUGUST 31, 2021

This underscores the growing importance and contributions of contact centers in enterprises, and these investments and changes couldn’t come soon enough, as the quality of customer service seems to continue to degrade with each passing year.

Contact Center 59

Contact Center Technology Technology Net Promoter Score 59

SugarCRM

DECEMBER 2, 2021

Create a Customer Communication Engine. Market in Response to the Full Customer Journey, not Just the Lead Acquisition Stage . Marketing is not just about gaining new customers; it is also about expanding the relationship with existing customers and providing helpful information to your customer base.

Sales 55

Sales Net Promoter Score Close the Loop CRM 55

ClearAction

NOVEMBER 5, 2017

Different visions for customer experience at different locations of your company presents a variety of problems. And sometimes customer-facing staff has a distinct customer experience vision that is at odds with their upstream value chain (engineering, IT, finance, production, marketing, supplier management, etc.).

Customer Experience 69

Customer Experience Net Promoter Score VOC Finance 69

Beyond Philosophy

JANUARY 27, 2022

I have seen it before with other influential business concepts, like Total Quality Management, Business Re-engineering, and Customer Relationship Management (CRM). In 2002, Fred Reichheld, inventor of Net Promoter Score® [1] , wrote in the Harvard Business Review, “ Avoid the Four Perils of CRM.”

CRM 78

CRM Net Promoter Score Customer Satisfaction CX 78

Intercom, Inc.

APRIL 28, 2022

I started as an engineer – at that point, I was fascinated by technology. Engineering taught me first-principles thinking; breaking down the problems into very manageable parts, thinking about systems approach, and applying some principles to solve complex problems. That’s what I took away from my engineering career.

CRM 118

CRM Start-ups Sales Customer Journey Map 118

Zendesk

MAY 19, 2022

Net Promoter Score® (NPS). NPS is a metric used to assess customer loyalty. It’s measured via a survey that asks customers how likely they are to recommend the business or product to someone they know. Used interchangeably, cases and tickets refer to any post-purchase customer issues. Gatekeeper.

Sales 98

Sales Non-Profits B2C CRM 98