What is WhatsApp Business? Understanding the difference between WhatsApp and WhatsApp Business
Zendesk
JULY 16, 2021
WhatsApp offers an app and/or API to companies looking to communicate with customers on the WhatsApp platform, both of which are often referred to as WhatsApp Business. Businesses can direct customers to message them on WhatsApp by placing a WhatsApp launcher icon anywhere on their websites, e-commerce stores, and mobile apps.
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