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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators

A desire to focus on listening to customers, doing right by them, and getting their organizations on board with the many, many benefits of a strategic customer experience program. Customer experience (CX) has become a critical factor in the success of businesses worldwide.

CX 94
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How digital transformation is driving customer experience

CallCare

Read on to find out how you can transform customer experience, at the same time as streamlining processes within your business. What is customer experience transformation? Customer experience (CX) transformation is the practice of optimising each and every customer interaction with your company.

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How to Justify a CX Program to Your CEO

Lumoa

While the potential revenue losses are enough to get any CEO’s attention, many companies still aren’t making CX a priority. A study by Acquia found that while 82% of marketers feel that they deliver a positive customer experience, only 10% of customers agree with that sentiment. Explore options. Present your case.

CX 103
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Good-enough service isn’t good enough: 3 strategies to remain competitive

Zendesk

Given the current volatile and uncertain market conditions, it’s difficult to push for growth and investment in the customer experience (CX). The service landscape may be stark, but we can’t stop making CX a priority and investing in areas where the impact can influence business growth. Investing in CX is an opportunity to grow.

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Winning the #CX Dating Game

CX Journey

Before continuing, first quickly re-read the above, changing your context from personal to customer experiences. Then, having done that, let’s turn back to address the three questions posed from a CX perspective… 1. Simply put, your customer experience doesn''t exist in a vacuum. How can it NOT be about me?

Gaming 68
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3 Steps to Communicate Your CX Plan with Leaders, Stakeholders, and Outliers

Customer Bliss

“If you have a customer success job in an organization that isn’t interested in customer retention, you need to consider doing something else,” says Lucy Norris , Executive VP, Global Leader of Customer Success at Genesys , a technology company that provides solutions for customer experience, marketing, and sales.

CX 89
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How Two Leaders Use Customer Journey Mapping As a Tool to Unite Leadership and Address Customer Retention Concerns

Customer Bliss

Kathy has mapped three different journeys to better understand how customer onboarding, win-back strategies, and loyalty programs impact the business and the customer’s journey. Develop a Customer Health Dashboard to Help You Focus Your Journey Map Needs. Kathy Tobiasen, VP of CX @NaturesBounty Click To Tweet.