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List of the 20 MOST Common Survey Flaws

InteractionMetrics

Either way, it’s what we call Gaming and it’s the second flaw on the list below. Double-Barreled Questions. These questions ask two things at once, so it’s unclear which question the customer is answering. asks about two different behaviors in one question. But that’s not scientific data collection.

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

Either way, it’s what we call Gaming and it’s the second flaw on the list below. Double-Barreled Questions. These questions ask two things at once, so it’s unclear which question the customer is answering. asks about two different behaviors in one question. But that’s not scientific data collection.