Sun.Apr 09, 2023

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Too much data, too few skills. To achieve personalization, there is another way

Adrian Swinscoe

Braze, the customer engagement software platform provider, recently released their third annual Global Customer Engagement Review. The research, by surveying 1,500 marketing executives across 14 markets, […] The post Too much data, too few skills. To achieve personalization, there is another way first appeared on Adrian Swinscoe.

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Unlock the Secrets of Starting a Thriving Customer-Centric Business or Side Hustle

Doing CX Right

Marcus Köhnlein, an accomplished entrepreneur, and Stacy Sherman reveal practical strategies to launch and grow successful customer-centric businesses. The post Unlock the Secrets of Starting a Thriving Customer-Centric Business or Side Hustle appeared first on Doing CX Right.

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Create a Shining Service Reputation with the Four Categories of Value

Uplifting Service

[link] Do you know what your customers really want from you? Many organizations think they know… and they’re often wrong. That’s because customers value more than just your primary product. They’re also paying attention to how easy (or hard) it is to find, purchase, and receive the product or service they desire. They’re taking note of the service experience and how they’re treated by your team.

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