May, 2018

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The importance of an effective product marketing strategy

Intercom, Inc.

Sure, they probably know enough to build a landing page for capturing email addresses, but do they know what to say on that page and how to say it? Do they know where to go to promote their product, and how to do it once they get there? In this article, you’ll learn how to: Understand the role of product marketing.

Start-ups 223
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Baby Boomers, Millennials and More: Here’s How to Manage a Multigenerational Workforce

Comm100

And Millennials have blamed Baby Boomers for the current state of the housing market , climate change , and Brexit. Luckily, all the online finger-pointing doesn’t have to spill over into the workplace. Despite their differences and disagreements, Millennials, Gen X, Baby Boomers, and more, can come together to create dynamic and effective teams.