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The beginner’s guide to competitive benchmarking and how to get started

Sprinklr

Competitive benchmarking is not a new concept; in fact, Xerox first began the practice in 1979 to analyze unit production costs in manufacturing operations. The benefits of social listening for competitive benchmarking help your organization compare and inform: Brands’ social performance.

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Are you getting the most out of your product insights? Here are 19 use cases.

Sprinklr

Quality issues: Identify quality issues early and rectify them at the manufacturing level. He primarily focuses on our Modern Research product and innovating the latest and greatest social listening strategies. Top attributes: Identify top attributes loved by customers, and why. Here are 19 use cases.

CXM 111
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Marketing for Manufacturers: 6 Investments to Build an Unstoppable Force

SugarCRM

But in an industry like manufacturing where value propositions can get very complicated, very quickly, what’s the best way to spend your marketing dollars? That’s certainly a loaded question if we’ve ever heard one, but it’s a question that every manufacturing marketing team must answer nonetheless.

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Voice of Customer (VOC): Why your businesses should listen?

SurveySensum

Do you know how GoPro, the action camera manufacturer manages to nail customer experience with each new product release? They listen to customers through their dedicated community and forums. There are countless other computing device manufacturers. With social listening, you can cater to all this chatter on the web.

VOC 52