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After-sales service: 10 strategies to keep customers engaged

Zendesk

Giving customers attention after a completed sale lets them know you truly value them—not just their wallet. Send a personalized thank you. These days, it’s a rarity to receive a real card in the mail, so when you send one, it stands out. Sending postcards or notes doesn’t have to be complicated. Seek feedback.

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How customer support can keep up with customer expectations

Intercom, Inc.

Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! Anyone who’s lost their wallet while traveling knows the process to get fraudulent charges refunded can be painful. This allows us to be very proactive with customers,” says Hughes.