ClearAction
OCTOBER 4, 2015
And the findings were significant: when the answer was "c", the company tended to have stronger business results attributed to customer experience management (CXM), as well as more holistic CXM practices. That makes a lot of sense when you stop to think about it. Why do companies succeed? Follow the money. Pure and simple.
ClearAction
JULY 23, 2023
Your CRM (customer relationship management) system is typically used by all of these parties. Why this accelerates B2B CXM maturity: This built-in extended CXM team is a treasure trove of customer insights, engagement, and value-generating opportunities. Silo Focus for B2B CXM Governance 2.
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ClearAction
OCTOBER 1, 2018
That’s exciting, yet the future of customer experience management (CXM) is calling out for significant shifts beyond the trends and forces in technology, socio-economics and competitive environments. Here’s why: CXM Status Quo. Clearly, the CXM status quo is likely necessary but certainly insufficient.
ClearAction
DECEMBER 15, 2015
Amazingly, voice-of-the-customer managers, CRM managers, loyalty managers, customer reference managers, user experience designers, and so forth rarely have regular communication among one another. Every C-team member's belief that their existence is thanks to satisfied customers is essential for true customer experience momentum.
SurveySensum
JULY 14, 2020
He specializes in CX Strategy, Customer Journey Mapping, CX Program Management, CX Consulting for Insurance, Manufacturing, Retail, Telecom industries. She has authored and co-authored many books and has been quoted in multiple channels such as NYTimes, USAToday, Forbes, CRM Magazine, and more. LinkedIn : [link] /. Website : [link].
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