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Build Your Perfect CRM: 8 Capabilities and Functions Your CRM Needs to Have

SugarCRM

With the proper set of tools and features, CRM software can become an essential part of operating a business. If you’re just starting out your CRM software search or you’re just prospecting the market for newer solutions, keep reading because we have a short list of capabilities that all CRMs should have.

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5 Ways to Bridge Your Operational Gaps with Technology as IT Needs Grow

SugarCRM

For example, you can use AI to analyze the customer data you already have to identify key trends and patterns. You can also use AI to automate routine tasks, such as customer data entry or document processing, which then frees up your employees’ time for more important work.

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5 Ways to Bridge Your Operational Gaps with Technology as IT Needs Grow

SugarCRM

For example, you can use AI to analyze the customer data you already have to identify key trends and patterns. You can also use AI to automate routine tasks, such as customer data entry or document processing, which then frees up your employees’ time for more important work.

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The Evolution of Customer Relationship Management: A Look at the Last Five Years

SugarCRM

When you think about Customer Relationship Management (CRM), sales and contact management may be the first thing you associate with it. But what was once an island occupied only by your sales team, CRM use cases have grown beyond the sales org and started to be integral parts of your day-to-day marketing and customer service operations.

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5 Ways to Bridge Your Operational Gaps with Technology as IT Needs Grow

SugarCRM

For example, you can use AI to analyze the customer data you already have to identify key trends and patterns. You can also use AI to automate routine tasks, such as customer data entry or document processing, which then frees up your employees’ time for more important work.