ClearAction

FEBRUARY 27, 2017

Customer experience maturity models place organizational adoption and accountability for driving business change per VoC at the tail-end of the customer experience management effort. This reflects the unfortunate current reality, but it does not guide managers to set themselves up for success.

VOC 71

VOC CXM Customer Experience Maturity Model Start-ups 71

ClearAction

FEBRUARY 27, 2017

Customer experience maturity models place organizational adoption and accountability for driving business change per VoC at the tail-end of the customer experience management effort. This reflects the unfortunate current reality, but it does not guide managers to set themselves up for success.

VOC 54

VOC CXM Customer Experience Maturity Model Start-ups 54

CX Journey

OCTOBER 28, 2014

A solid foundation for any customer experience management effort must include a governance structure. Let''s start with what it is. This is an important foundation for your customer experience management strategy. You really can''t make this stuff up as you go along; there needs to be a formal structure in place.

Government 62

Government Customer Experience Maturity Model CX Customer Experience Management 62