What is customer satisfaction score? (+ how to measure CSAT)
Zendesk
MAY 17, 2022
According to our CX Trends Report, 73 percent of business leaders say there’s a direct link between customer service and financial performance. If companies want to increase profitability and brand loyalty, they need to use customer feedback (like CSAT scores) to their advantage. NPS data is collected through a survey, too.
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