ECXO

APRIL 7, 2024

Creativity, the ability to transcend traditional ideas, patterns, relationships, or interpretations, to generate meaningful new ideas, forms, methods, and interpretations, is a cornerstone of a sustainable customer experience. Innovation, spurred by creativity, ensures that businesses do not stagnate.

AI 107

AI CX Artificial Intelligence Predictive Analytics 107

ClearAction

JULY 23, 2023

B2B Customer Experience Governance Lynn Hunsaker B2B customer experience governance can generate stronger growth when it’s tied-in to the way that B2B ecosystems work. B2B firms often have dedicated sales teams who pursue strong relationships with customers. Built-in B2B Customer Experience Governance 1.

Government 62

Government B2B CXM Customer Experience 62

ClearAction

SEPTEMBER 28, 2015

Here are 5 words representing successful customer experience management (CXM) in the future: 1) Context. 1) Customer Experience Excellence as a Context. Focusing on the customers' goals can make a huge difference in what we can achieve through CXM. customer listening posts). Let's learn from the latter.

CXM 105

CXM Customer Experience VOC Customer Experience Management 105

ClearAction

SEPTEMBER 28, 2015

Here are 10 essentials for Marketing Operations value for your marketing organization, and for your company, customers, and other partners and stakeholders: 1) The Automator. Predictive analytics is the Modeler’s domain, creating what-if scenarios for campaign strategies, customer segmentation, and many complex marketing decisions.

Customer Acquisition 62

Customer Acquisition Predictive Analytics Government Customer Relationship Management 62